MicroTouch Adds Metropolitan Sales to its List of Premium Distributors – Strategic partnership enables MircroTouch to further expand its global reach



Holland, Michigan (April 13, 2021) MicroTouch™, the world’s leader in capacitive touch systems, today announced it has added Metropolitan Sales to its list of premium global distributors. Metropolitan Sales is one of the leading top value-add distributors of point-of-sale, barcoding, and wireless mobility hardware.

“We are excited to partner with Metropolitan Sales. They understand who we are as a company, but also recognize how our premium touch systems are improving the user experience with every new MicroTouch purchase,” MicroTouch Vice President of Channel Sales Bill Nulf said. “Today marks the beginning of a long and fruitful relationship working together to bring the latest and most trusted capacitive technology to customers across the world.”

In addition to streamlining delivery of MicroTouch’s leading touch solutions, Metropolitan Sales will enable the industry icon to further expand its global customer base of unique resellers in the point-of-sale space – providing better access to the best in capacitive technology, backed by a company that’s known for a culture of innovation. With factory-direct product lines like the new Slim Line Kiosk Series and AiO Series of Android Touch Computers, MicroTouch leads the world in capacitive solutions for users in the casino gaming, retail, hospitality, healthcare and financial industries. And now Metropolitan Sales’ global networking capabilities will further strengthen MicroTouch’s roots in key markets across the globe.

“We are excited to be teaming up with such an iconic brand as MicroTouch. With their broad-based and innovative product line, MicroTouch is exactly what the industry needs today,” said Alan Sweet, General Manager, Metropolitan Sales. “Couple that with an experienced management team that aligns with our approach to the market, I see many years of growth for these products and our collaboration with MicroTouch.”

From wall mounts and desktops to embedded solutions, MicroTouch offers flexible capacitive solutions built for a variety of high-use applications, with the ability to withstand harsh conditions while retaining high-performance levels. Combining low-power consumption and high-performance computing, MicroTouch computer systems also feature an ultra-slim aesthetic and a simple plug-n-play functionality for easy integration into new or existing applications.

MicroTouch was the first company to patent and commercialize Capacitive Touchscreens, back in 1982. Since then, the industry icon has remained the standard-bearer for capacitive solutions and continues to push the industry forward with its entrepreneurial spirit and ingenuity. MicroTouch combines nearly 40 years of industry knowledge, coupled with a cutting-edge manufacturing process, to provide touch solutions for well-known electronic devices and kiosk integrators in the financial, hospitality, medical, retail point-of-sale and industrial markets.


About MicroTouch™

Driven by a history and culture of innovation, MicroTouch™ is a global leader in the touch solutions market. The Holland, Michigan-based company has been at the forefront of capacitive leadership for nearly 40 years, offering a broad product mix of components, monitors and touch computers, with the highest efficiency and flexibility in the industry—via regional engineering, local customer support and global warehousing capabilities. MicroTouch remains the standard-bearer for interactive device development and capacitive solutions, providing unsurpassed touch solutions and service to customers worldwide.

For additional information visit www.MicroTouch.com.


About Metropolitan Sales

Metropolitan Sales is a value-added distributor of point-of-sale (POS), barcoding (AIDC), and wireless mobility hardware. For over 35 years, we have been putting our Customer’s success at the heart of everything we do by providing complete solutions, incomparable technical support, educational services and marketing support. We pride ourselves on expert, experienced based advice, and prompt, responsive service.


For additional information visit www.metsales.com.